American Express, widely celebrated for their innovative and generous rewards, is out to evolve their own gold standard by streaming their upcoming sold-out American Express “Unstaged” Event live on YouTube. With a long, renowned history of cutting edge rewards, American Express continues to up the ante in the world of customer appreciation.
Their latest “American Express Unstaged” rewards series will feature concerts with major touring headlining acts like Las Vegas’ The Killers in a September 18th show in the Bronx, NY. Werner Herzog, acclaimed director of such films as Encounter at the End of the World, Fitzcarraldo, Grizzly Man, and more, will direct the event which will be filmed and streamed live on YouTube. This is a must for the sold-out event.
This is the eleventh “American Express Unstaged” event in the series, proof that American Express knows how to please their customers. Of course, it helps when your headlining acts are also pleased about the opportunity. Brandon Flowers, singer and keyboardist for The Killers, remarked
We’re so honored to work with Werner Herzog. He’s made some legendary films and we can’t believe we got him to do this.
Indeed, this partnership brings together not only major label acts like The Killers and the global financial powerhouse that is American Express, but also the social media giants of YouTube and Vevo. YouTube, of course, is backed by the widespread appeal and fandom of Google which has helped to shoot YouTube to the top of the online video community. They have partnered with Vevo, then, in order to take better advantage of their syndication expertise as they presently syndicate video content through web and via AOL, BET, CBS, and several dozen other websites and networks. Vevo is already one of the most popular, high-quality online destinations for the latest in music videos and other similar digital content.
The American Express Unstaged events consistently sell out, despite being exclusively available to American Express cardholders. This event is no different than the others as Amex cardholders are able to take advantage of the exclusive VIP concert series whenever they want.
The present series launched in summer of 2010, quickly gaining global visibility and, of course, prestige among concert-goers everywhere. Previous acts included unlikely partnerships between Jack White and Gary Oldman, Usher and Hamish Hamilton, and Kenny Chesney and Jonathon Demme. As a matter of fact, the Usher show gave fans an opportunity to share the stage with, albeit a digital version of, him. When the tickets first went on sale, The Killers concert sold out in a matter of a few hours. The fact that it will also be broadcast on YouTube as well as Vevos’ free iPhone, iPad, Android, and Xbox Live Apps adds to its present appeal.
Anyone who wishes to take part in these exclusive events, which includes these concerts—as well as sporting and fashion events, among others—they need only get approved for an American Express card. Of course, this will also provide any card carrying member with other benefits that only American Express can offer. American Express is widely known for their customer service as well as sponsorships of this type. This includes things like the American Express “Unstaged” events as well as access to international events like the TriBeCa film festival and the US Open. Indeed, American Express is the only credit card company that offers its customers exclusive benefits such as this. This is what makes the American Express card such a highly sought-after financial product. It doesn’t matter what state the market is in, the American Express card will always offer premium services and benefits such as this.